The advantage of loading satellite images of Google Earth / Maps directly into ArcGIS, offers a wide range of applications and uses, for the simple fact of being the one server that covers a wide geographic area of the globe, also has good resolution and images up to date, you can also synchronize with the services of Bing Maps, OpenStreetMap, CloudMade, MapBox, among others. Before indicating the methodological process for the integration, it is recommended to work with the WGS84 reference system (usually occurs otherwise displacements or deformations), the following shows the steps to follow:
1. Download and install ArcBruTile – Basemaps in ArcGIS Desktop 0.2.2 open source (in recent versions ArcGIS automatically registers but does not include Google services) requires. NET Framework 2 or higher.
2. Go to the installation directory to register the ArcBruTile.dll using ESRI Assembly Registration Utility, right click on the dll and select Open with…
3. Select open with another application on your computer, select ESRIRegAsm.exe located in the folder Common Files\ArcGIS\bin, accept the registration of the library.
4. Open ArcMap.
5. From the Customize -> Customize, select the ArcBruTile bar, now everything is ready, we can load layers vector/raster (do not forget to handle a workspace WGS84) from the bar ArcBruTile add satellite images of Google Earth/Maps or Bing, as shown in the following image.
Note: In some cases you can not locate the application ESRIRegAsm.exe within the Common Files folder, a possible solution is to install the Service Packs (depending on the version of ArcGIS), also install ArcBruTile in a different folder to Program Files.